Tuesday, September 12, 2017

HERSHEY'S CARAMEL APPLE


I've never sat in an R&D meeting at Nabisco, Hershey, M&M/Mars or Hostess, but in my head I imagine it would play out like the lab scene in Jurassic Park.  Junk food scientists would proudly show off their latest abominations, and my character (played by Jeff Goldblum) would shout: "Your scientists were so preoccupied with whether or not they could, they didn't stop to think if they should!"  

Well, here is yet another item to add to the "They can, but shouldn't have" list: caramel apple filled Hershey milk chocolates.

As someone who grew up with one single flavor of Hershey kisses, I appreciate all the new varieties which have sprung up over the years.  Not even counting limited editions (such as pumpkin spice and candy cane), you've got almond, caramel, mint truffle, cherry cordial, and cookies and creme year round!  Kids today sure are spoiled!

Which brings me to the first mistake.  This is not actually a Hershey Kiss, but a "fun apple shape" (what would a non-fun apple shape look like?).  It isn't as cute as the traditional teardrop shape, and calls to mind cheap Easter or Halloween candies rather than the Kisses we all know and love.

The second mistake is more fundamental.  Hershey must have assumed that, as caramel-covered apples taste good, and caramel-filled chocolates taste good, caramel apple-filled chocolates must also taste good.  But they don't.  The apple flavor doesn't blend well with the milk chocolate, and the caramel isn't strong enough to overcome it.  This "ménage à trois" of flavors might have seemed like a good idea on paper...or under the influence of alcohol...but Hershey's will likely regret the decision in the morning.  The three flavors are definitely a crowd, with apple being the "third wheel" that should have been left out.

RATING:   2  /  5