Just in time for Easter...or, actually, a day late (sorry!) comes the latest flavor of Hershey Kisses.
Now, call me a purist, but Hershey's Kisses are one of those classic candies which really should *not* be jumping on the "limited edition exclusive weird new flavor" bandwagon. Unlike Pop Tarts, which already come in lots of different flavors (or Oreos, which sadly do too), Hershey's Kisses are supposed to be chocolate! So, while they can be white chocolate, or mint chocolate, or dark chocolate, or cherry cordials in chocolate...the unifying thread should always be chocolate! In my humble opinion, that is.
I definitely was not looking forward to trying these for that reason...and for the fact that they are supposed to taste like carrot cake, which is definitely not my favorite cake. But I was focused on the first word ("carrot") and not the last word ("cake").
If you can get past the orange foil wrapper and the orange crayon-color of the Kisses, you'll find that they don't taste like carrots at all. Or carrot cake. They do, however, taste exactly like the topping of a carrot cake. Hershey must have conducted a research study concluding that people were more likely to buy "Carrot Cake" Kisses than "Cream Cheese Frosting" Kisses. That's the only explanation I can come up with, although it fails my own scientific study--the three people I asked were more likely to try a "Cream Cheese Frosting" Kiss than a "Carrot Cake" one. Granted, that is a small sample size, but still...
I have to acknowledge that these Kisses are sweet and creamy and tasty...even if they aren't chocolate. But if Hershey brings them back next Easter, I would recommend a name change. After all, you don't see Mars naming their Peanut M&M's "Banana Split Sundae" just because they taste like the peanut slivers on top.
RATING: 4/5
